Managed Service

Let us take the strain out of your campaigns

We provide our clients with the complete support and management of their email marketing campaigns including strategic planning, data management, content creation, design, coding, delivery and measurement of results. With over 10 years’ experience in the industry your campaigns are in good hands. We provide our clients with a range of services which allow you to benefit from our knowledge and expertise to get the maximum return from your email campaigns.

 

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Account Manager
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Full Service

Leave everything to us

If you don’t have the time or resources to create and send your own email campaigns then let us do it for you. Outsourcing your campaign management allows you to concentrate on other tasks while we build, test and deliver your email campaigns. We can handle every aspect of the campaign from the data through to email client testing and you will have a dedicated account manager who will keep you up to date with progress every step of the way. We can help you achieve the maximum return from your campaigns and at every step will give advice based on best practice and past experience.

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Email Templates

Robust branded templates drive engagement

Our email template service allows you to create emails that stand out in the inbox and save you money. It is not easy creating a responsive email template that looks good in every email client and mobile device. Our implementation team can take the hassle away from you and create you a custom template based on your business and brand guidelines. Emails with strong branding are a showcase for your brand. They give the recipient confidence in the email and in turn generate maximum engagement and interaction.

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We can take an existing template and refresh it, create a new template from an existing design or create a template entirely from scratch based on your website. All our templates are designed and coded by hand from scratch and are unique for every client. The template can be scalable, fluid, responsive or mobile first depending on what your needs are and what the design allows for. We will assess this during the creative brief.

  1. Provide us a creative brief and brand guidelines
  2. We design a beautiful & fresh email template for you and will send for your approval.
  3. We revise the template based on your feedback and suggestions
  4. We upload the template to the system of your choice

Get started with a template

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Strategy

Success is measured by objectives not opens

We have industry experts who can help you with all aspects of your email marketing from single campaigns through to an email marketing strategy for an entire organisation. As a member of the DMA, our lead consultant, Simon Hill, sits on the DMA’s email marketing council.

We can help you set KPIs and targets to give you a clearer understanding of the return on investment from your email marketing. Our suggestions and recommendations are all based on industry best practice and experience. We can also help you with your email attribution modelling to give you a more accurate picture of how email is driving your various sales channels.

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Data Management & Validation

Success starts with good data

Data is the most valuable commodity in marketing. Any email campaign is only as good as the data that drives it. We know from experience that campaign data is often pulled from various sources and needs validating and combining to get the best results. This is just one of the examples of the type of data management we do. We have experts in relation databases and data analysis.

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Invalid or bad email addresses can be the result of incorrect data entry, merging databases or old data that has become invalid over time. It is estimated that the churn rate for email addresses is anything between 10% and 30% each year.

There is not only a monetary cost to attempting to email these addresses but it can also affect your deliverability and ultimately your inbox placement. We can help you clean, validate and verify your existing email address database. Email list cleaning and validation is not a replacement for list hygiene best practices.

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Design & Bespoke development

Award winning web applications that work

Our team of designers and developers create intuitive websites that meet specific client requirements for varying business needs. We combine leading edge technology with cutting edge design to deliver websites that meet the client’s needs.

Our close relationship with our clients helps us better understand the business needs of the project and enables us to offer suggestions and improvements at every stage of the development process.

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From the Blog

How to craft the perfect re-engagement email: Topshop example

In an ideal world, everyone on your list would be eagerly awaiting your email. They…

Jenni Malley
June 1, 2017

How To Get Your Perfect Email Template

If you send email campaigns then you probably use a template. Not every email campaign…

Jenni Malley
May 12, 2017

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