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Email campaign planning – don’t neglect it

April 30, 2015

As with anything if you don’t have a plan in place then you are leaving yourself open to failure. Compared to other channels email is fairly inexpensive and as a result often less planning and care is taken when building and sending campaigns. However people… Read more..

Posted by Simon Hill
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Metrolink newsletter relaunch: The verdict

April 2, 2015

If you’re not familiar with Metrolink they are the company who run the tram network in Manchester.  They provide a fantastic service service in the city but a few PR disasters over the last few years mean that Metrolink as a company have been receiving a bit… Read more..

Posted by Jenni Malley
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From the Blog

Line height issues in Outlook

Line height is not always consistent when viewing emails in Outlook. This is especially true…

Andrew Chau
March 1, 2017

Are you making the most of your ESP?

If you use an Email Service Provider, you now get some pretty powerful technology alongside…

Jenni Malley
February 10, 2017

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