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Tailored content in emails: be clever but be human

December 17, 2013

For the world of B2C Retail email marketing it is now technically possible to send some really cleverly tailored emails. The days of batch and blast are truly over for the leading edge of B2C marketing.  For example you can now include images in your… Read more..

Posted by Jenni Malley
Email Design


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It ain’t what you say, it’s the way that you say it

December 11, 2013

I’d like to proactively reach out to you and share our knowledge base regarding our efficient remotely automated communication programming that synchronises seamlessly generated communication of your logistical options, global strategic projections and mission-critical B2B and B2C content.                                                                                                                                                              Asleep yet? Or just confused? Don’t… Read more..

Posted by Rebecca McCormick
General


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Automatic online versions of your email just got easier

December 9, 2013

The concept of an "online version" of an email is something that was started way back when email clients often struggled to display html emails correctly. Hence it became "best practice" to provide the recipient with a link to a web base version of the… Read more..

Posted by Tom Chiverton
New Features


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From the Blog

How to craft the perfect re-engagement email: Topshop example

In an ideal world, everyone on your list would be eagerly awaiting your email. They…

Jenni Malley
June 1, 2017

How To Get Your Perfect Email Template

If you send email campaigns then you probably use a template. Not every email campaign…

Jenni Malley
May 12, 2017

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