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Is your sales process too rigid

May 31, 2013

Here at Extravision, candidates for a sales role we were recruiting for have been telling us how their companies control their new business prospecting.  It seems that in some organisations, the emphasis is very much on the process rather than the results. One candidate, for… Read more..

Posted by Paul Latham
General


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The rise of the ‘Twintern’

May 28, 2013

Twitter. Oh, that’s social media. Young people are naturals; digital natives – they’ll know what to do.  And so management of the Twitter feed is instantly delegated to the most junior member of staff or even a work experience student.   Sensible?   It certainly… Read more..

Posted by Jenni Malley
General


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Perils of the ‘Cc’

May 15, 2013

If you are reading this, the likelihood is that you are an experienced email marketer and would never consider pasting your entire database into the ‘Bcc’ field in order to send an email campaign. In fact, you are probably thinking that no one serious about… Read more..

Posted by Alastair Campbell
General


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Perils of the ‘Cc’

May 15, 2013

If you are reading this, the likelihood is that you are an experienced email marketer and would never consider pasting your entire database into the ‘Bcc’ field in order to send an email campaign. In fact, you are probably thinking that no one serious about… Read more..

Posted by Alastair Campbell
General


No comments

Do you have an email strategy?

May 7, 2013

We’re often approached by potential clients who want us to help them run ad hoc, one-off email campaigns. Whilst we get very good results from an individual campaign like these, the outcome can never be as good as if the emails form part of a longer… Read more..

Posted by Jenni Malley
General


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From the Blog

How To Get Your Perfect Email Template

If you send email campaigns then you probably use a template. Not every email campaign…

Jenni Malley
May 12, 2017

Line height issues in Outlook

Line height is not always consistent when viewing emails in Outlook. This is especially true…

Andrew Chau
March 1, 2017

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