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Disposable email addresses in your subscriber lists

August 29, 2012

This post was originally posted on the DMA Email Marketing Blog Disposable email addresses, sometimes referred to as anti-spam addresses, are email addresses that people use for a period of time and then disappear causing emails sent to that address to either bounce or get… Read more..

Posted by Simon Hill
Deliverability, General, Technology


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Avoid your email being marked as spam

August 22, 2012

Spam can be a major problem when it comes to sending email campaigns. Spending time creating and executing a campaign only for it end up marked as spam either by recipients or ISPs can be frustrating and annoying.   But there are lots of things… Read more..

Posted by Jenni Malley
Deliverability


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Don’t miss those August email opportunities

August 22, 2012

It’s a little sleepy August isn’t it? The schools are shut and your commute to work is a lot more bearable than usual. If you look at the stats for your email marketing campaigns you can see that the number of autoreplies is through the… Read more..

Posted by Jenni Malley
General


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Sending over friendly emails

August 22, 2012

Hey You!!   Hows things? Did you have a good weekend?!!!   Please can you send me that report ASAP???   Cheers love!   X   Have you ever received an email that looks like this? I was just wondering when did it become acceptable… Read more..

Posted by Jenni Malley
General, Writing copy


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Hotmail to become Outlook.com

August 20, 2012

Microsoft recently announced that its webmail service Hotmail is due to be replaced by the brand new Outlook.com and according to the BBC the move will help tackle the problem of ‘cluttered’ inboxes. But on simply hearing the name ‘Outlook’ I’m filled with dread at the… Read more..

Posted by Jenni Malley
Topical email


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Getting at your campaign data

August 13, 2012

In the final part of our series on the main features of Reports, I'd like to very quickly talk about ways you can retrieve your campaign data from the system. If you have already logged in to the new Extravision Reports you will have probably… Read more..

Posted by Tom Chiverton
New Features


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Email design for mobile [Infographic]

August 10, 2012

Following on from my previous post about designing emails for mobile devices, we have put together this informative infographic that contains all the main points you need to consider in your design.   Embed this infographic in your own blog using the code below :… Read more..

Posted by Simon Hill
Email Design


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Do you scan your inbox for special offers?

August 7, 2012

Its mid-week, you fancy going out for tea but you’re not sure where to go. You quickly scan your inbox to find an email from the restaurant offering the best deal. There’ll be £10 off here or a buy-one-get-one-free there, lots to choose from. Easy,… Read more..

Posted by Jenni Malley
General


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From the Blog

How to craft the perfect re-engagement email: Topshop example

In an ideal world, everyone on your list would be eagerly awaiting your email. They…

Jenni Malley
June 1, 2017

How To Get Your Perfect Email Template

If you send email campaigns then you probably use a template. Not every email campaign…

Jenni Malley
May 12, 2017

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