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Celebrate with an email

January 10, 2012

Recently I celebrated my birthday and I received a flurry of texts, tweets and Facebook posts wishing me well, as well as a few real cards through the letterbox! I also got some emails from brands and businesses I’d subscribed to, who had cleverly used… Read more..

Posted by Jenni Malley
Writing copy

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The basics of good email creative don’t change

January 5, 2012

This post was originally posted on the DMA Email Marketing Blog Early last year the DMA’s Legal and Best Practice hub and I published a whitepaper on Email Creative. It was never meant as a definitive guide to creating great email campaigns but more a… Read more..

Posted by Simon Hill
Email Design

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What’s wrong with caching

January 4, 2012

We recently noticed some odd behavior with the Google Chrome and Internet Explorer web browsers, where we'd alter a resource like an image or SWF file, and although we would see the changes fine here, they wouldn't show up to anyone else for what looked… Read more..

Posted by Tom Chiverton

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From the Blog

How to craft the perfect re-engagement email: Topshop example

In an ideal world, everyone on your list would be eagerly awaiting your email. They…

Jenni Malley
June 1, 2017

How To Get Your Perfect Email Template

If you send email campaigns then you probably use a template. Not every email campaign…

Jenni Malley
May 12, 2017

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