March 31, 2011
Last time we discussed a visual approach to deciding which competing features should be included in your application, so the next step is obviously to actually build them. If you are a designer (so you actually take your hands off the keyboard at work) you… Read more..
Posted by Tom Chiverton
Technology
March 31, 2011
After a couple of weeks travelling in Australia, I was starting to have Facebook withdrawal symptoms, as I like to know what everyone is up to ( mainly my grown up daughter!) and so I decided to pay for 15 minutes internet access at a… Read more..
Posted by Rebecca McCormick
Social Media
March 30, 2011
Until now it has only been possible to download data from a report in Comma Separated List format (csv). Generally this has not caused too many problems since CSV is a standard format and can easily be opened with Excel or Notepad. However, problems start… Read more..
Posted by Simon Hill
New Features
March 29, 2011
For email to succeed as a form of communication, your recipient quickly needs to know exactly why you are sending them an email and this reason why should take them to a clear call to action. Sounds obvious, but surprisingly enough, many email marketers pay… Read more..
Posted by Jenni Malley
Uncategorized
March 28, 2011
CSS for list styles are very limited within email clients and will all be rendered differently. A clear and stylish list can have a positive impact on your overall email design and increase ROI. The best way to guarantee your list style is to use… Read more..
Posted by Joel Jarman
Tip of the month
March 25, 2011
Built Offsite Ltd is a rapidly growing company, specialising in the design and manufacturing of temporary and permanent modular buildings. Founded by Richard Pierce and 9 family members; Built Offsite provides buildings for education and training including mobile classrooms, creches, nurseries and afterschool clubs. They… Read more..
Posted by Jenni Malley
Uncategorized
March 25, 2011
Since I began working life in 1997 I always relished the prospect of the Easter holidays. The combination of the Good Friday and Easter Monday bank holidays made for a lovely long weekend without needing to use up any annual leave. This year, however it… Read more..
Posted by Jenni Malley
Topical email
March 16, 2011
One of the inexorable truths of email marketing is that you can never second guess a spam filter. The complex and often illogical algorithms used to select what is, and is not, spam can be infuriating for email marketers. We simply want to send a… Read more..
Posted by Alastair Campbell
Deliverability
March 14, 2011
Recently we were asked the question "What difference will the new European Law regarding cookies make to email campaigns ?". This was in relation to an article written on the BBC website New net rules set to make cookies crumble. The new directive, is due… Read more..
Posted by Simon Hill
Topical email