More about cookies and the new EU regulations

Posted on Tuesday May 10th, 2011 by Simon Hill

Following on from my previous post regarding the new EU law governing cookies the government has now published the regulations which are due to take effect on 26th May 2011. Along with this the ICO have also issued some advice on what is acceptable and what you should do if you are currently using cookies.

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When I first heard that Alex Epstein (Unemployed Head of Communications) from last year’s The Apprentice, was to be a key note speaker at this year’s Business North West exhibition; the question that immediately sprung to mind, was why? Surely the Manchester business community deserves better than this?

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Help using Borders in HTML emails

Posted on Tuesday May 3rd, 2011 by Antony Malone

Borders created using CSS are unreliable in HTML emails, even when coded inline. Browsers and email clients all have different ways of displaying borders and they may or may not add extra pixels to the overall width of your template, leaving gaps in your design.  They can also render inside your <td> or outside.  Here’s our solution to the problem!

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10 Call to Action Techniques

Posted on Wednesday April 20th, 2011 by Amy King

In my last website whitepaper The Importance of your Call to Action I reminded readers about avoiding the over use of  “click here” and thinking carefully about the design and placement of any call to action. As all marketers know, every website should have an objective for users to complete; whether it is filling in a contact form, signing up for a newsletter, picking the phone up etc. Of course, an email marketing campaign is no different.

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Mobile Design

Posted on Tuesday April 12th, 2011 by Tom Chiverton

Last time around we talked about using a visual design process to quickly work out the look and feel of your application. The intent is to develop an application that users will like to use, because it doesn't get in their way or provide distractions from doing the thing they want to do.

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