Posted on Thursday November 17th, 2011 by Steve Bossons
I’m not sure about the rest of you, but a real bug-bear of mine is when I’ve spent several hours designing an email for a client, then getting the design signed off, then painstakingly turning the design into a html email, setting up the campaign, firing off a first test to myself and then the despair of seeing my morning’s work turn belly-up in my junk mail folder.
How many pieces of junk mail do you get through your letterbox each day? I regularly struggle to open my door at night thanks to a flurry of unnamed ‘to the homeowner’ letters as well as takeaway menus and other mailings I don't want. In fact the average UK household receives more than 370 unwanted items of paper mail each year.
Posted on Wednesday November 23rd, 2011 by Stephanie Yates
Being pretty new to the world of email marketing, I’m still learning, and every day I read a new article that gives me some more insight into what makes better email campaigns.
But when I recently received a couple of rogue emails, I knew straight away that they had made some obvious mistakes.
As you may have heard, here at Extravision we will soon be releasing a beta of our new reporting application.
One of the improvements we wanted to offer was to deliver a richer, more graphical and engaging experience, and we're delivering this using Flash.
Although Adobe claim an extremely high penetration statistic for Flash, there is always the chance that in any particular market sector, for whatever reason, people may not have the Flash Player, or at any rate not a recent version. For this reason, we've been looking into the statistics of our users, and here are the results.
Extravision is a privately owned UK-based email service provider founded in 2004, with a great ISP reputation ensuring high deliverability rates. We offer flexible email marketing solutions to both small and large businesses across all sectors.
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