Extravision Blogsblog

Mobile web traffic surpasses desktop on Thanksgiving

December 5, 2014

In November IBM launched an online portal called IBM ExperienceOne Benchmark Live. It allows you to look at US online sales trends and compare mobile vs desktop traffic, online sales, abandoned carts and more. Its uses real-time data from hundreds of US retail websites and… Read more..

Posted by Simon Hill
Automation, General, Topical email


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Our new brand and identity

December 1, 2014

The new Extravision website has launched and we’ve refreshed the Extravision brand to better showcase what we do as an Email Agency. At the heart of everything is email, from bespoke web applications to triggered messages, we pride ourselves on finding the best solutions for… Read more..

Posted by Joel Jarman
General


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Excludes filter upgraded

November 10, 2014

One important task for our customers who run ongoing campaigns that co-ordinate with other systems is making sure that the various suppression, excludes or unsubscribes lists are in sync across all their platforms. In Messenger, this is managed via ‘exclude lists’ and we’ve just released… Read more..

Posted by Tom Chiverton
New Features


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How to stop Outlook cropping a pixel from your images

October 21, 2014

It’s in my best interest to make everything pixel perfect because every pixel can make a difference. I recently tested an email where everything seemed spotless until I did some further testing on Outlook 2007/10/13. It appeared that a pixel was cropped off the top… Read more..

Posted by Andrew Chau
Email Design, Tip of the month


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A heads-up on Pre-headers

September 16, 2014

So you’ve spent hours lovingly crafting your latest HTML email campaign and now you’re ready to see what it looks like in your email client. You’ve sent the test massage to your email address, fired up your email client of choice and now you’re sitting… Read more..

Posted by Steve Bossons
Email Design


1 comment

Save time importing large lists with off line importing

September 12, 2014

As one of our clients, you already know that the list import process in the latest version of Messenger provides a simple and easy to follow way of importing data into your marketing campaigns. However, for some of you who have larger data lists, it… Read more..

Posted by Tom Chiverton
New Features


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Test messages just got easier

September 7, 2014

We've made an important change to how you setup and send test messages with Messenger, which should save you a lot of time as well give you greater control over the personalisations that appear in the test message when it arrives with your clients. Previously,… Read more..

Posted by Tom Chiverton
New Features


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Season’s e-greetings (say it with email)

September 1, 2014

Sending customers Christmas greetings is an old and established practice, but this year rather than send them a printed, mass-produced card why not send them a greeting by email? Sending a seasonal greeting by email that is highly personal, and personalised, is not only a… Read more..

Posted by Jenni Malley
Topical email


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Bulletproof email buttons – using VML and CSS

August 6, 2014

Buttons are great for emails as they draw people to click especially on mobiles. One would usually create them using an image editor such as Photoshop and save it as a jpeg. But the downside is it won’t be visible to people who have images… Read more..

Posted by Andrew Chau
Email Design


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How many characters wide should your content be?

July 18, 2014

Column widths and choosing a comfortable measure Within your websites and emails, do you give much thought as to how wide the columns are and how many characters each line contains? If the answer is ‘not really’, you could be making the copy unnecessarily hard… Read more..

Posted by Joel Jarman
Email Design, General, Writing copy


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From the Blog

Mobile web traffic surpasses desktop on Thanksgiving

In November IBM launched an online portal called IBM ExperienceOne Benchmark Live. It allows you…

Simon Hill
December 5, 2014

Our new brand and identity

The new Extravision website has launched and we’ve refreshed the Extravision brand to better showcase…

Joel Jarman
December 1, 2014

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Extravision
107 Timber wharf
33 Worsley Street
M15 4LD
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Support: +44 (0) 161 8172930
Main: +44 (0) 161 817 2929
info@extravision.com

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