Extravision Blogsblog

Is it the end of the line for the email newsletter?

January 27, 2015

I recently suggested to a client should consider launching an email newsletter. His reaction was not warm. “I get loads of email newsletters and I immediately bin them all”. Is he right? Is it time to ditch the humble e-newsletter, traditionally the cornerstone of all… Read more..

Posted by Jenni Malley
General


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List import enhanced in January Messenger update

January 23, 2015

Our first update to Messenger this year brings some new features and improvements centred on the list upload area. Read more..

Posted by Tom Chiverton
New Features


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Mobile web traffic surpasses desktop on Thanksgiving

December 5, 2014

In November IBM launched an online portal called IBM ExperienceOne Benchmark Live. It allows you to look at US online sales trends and compare mobile vs desktop traffic, online sales, abandoned carts and more. Its uses real-time data from hundreds of US retail websites and… Read more..

Posted by Simon Hill
Automation, General, Topical email


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Our new brand and identity

December 1, 2014

The new Extravision website has launched and we’ve refreshed the Extravision brand to better showcase what we do as an Email Agency. At the heart of everything is email, from bespoke web applications to triggered messages, we pride ourselves on finding the best solutions for… Read more..

Posted by Joel Jarman
General


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Excludes filter upgraded

November 10, 2014

One important task for our customers who run ongoing campaigns that co-ordinate with other systems is making sure that the various suppression, excludes or unsubscribes lists are in sync across all their platforms. In Messenger, this is managed via ‘exclude lists’ and we’ve just released… Read more..

Posted by Tom Chiverton
New Features


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How to stop Outlook cropping a pixel from your images

October 21, 2014

It’s in my best interest to make everything pixel perfect because every pixel can make a difference. I recently tested an email where everything seemed spotless until I did some further testing on Outlook 2007/10/13. It appeared that a pixel was cropped off the top… Read more..

Posted by Andrew Chau
Email Design, Tip of the month


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A heads-up on Pre-headers

September 16, 2014

So you’ve spent hours lovingly crafting your latest HTML email campaign and now you’re ready to see what it looks like in your email client. You’ve sent the test massage to your email address, fired up your email client of choice and now you’re sitting… Read more..

Posted by Steve Bossons
Email Design


1 comment

Save time importing large lists with off line importing

September 12, 2014

As one of our clients, you already know that the list import process in the latest version of Messenger provides a simple and easy to follow way of importing data into your marketing campaigns. However, for some of you who have larger data lists, it… Read more..

Posted by Tom Chiverton
New Features


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Test messages just got easier

September 7, 2014

We've made an important change to how you setup and send test messages with Messenger, which should save you a lot of time as well give you greater control over the personalisations that appear in the test message when it arrives with your clients. Previously,… Read more..

Posted by Tom Chiverton
New Features


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Season’s e-greetings (say it with email)

September 1, 2014

Sending customers Christmas greetings is an old and established practice, but this year rather than send them a printed, mass-produced card why not send them a greeting by email? Sending a seasonal greeting by email that is highly personal, and personalised, is not only a… Read more..

Posted by Jenni Malley
Topical email


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From the Blog

Is it the end of the line for the email newsletter?

I recently suggested to a client should consider launching an email newsletter. His reaction was…

Jenni Malley
January 27, 2015

List import enhanced in January Messenger update

Our first update to Messenger this year brings some new features and improvements centred on…

Tom Chiverton
January 23, 2015

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info@extravision.com

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